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Clayton Barry

Clayton Barry has been in the specialty cleaning and restoration industry for over forty years. As a young man in Vancouver, B.C., he worked in his father’s carpet cleaning and fire restoration business. In the late 1960s, his family migrated to San Francisco, where Clayton worked with two national advertising agencies and later as one of four regional marketing managers at United Airlines.


In 1979 his entrepreneurial spirit led him to establish a dynamic restoration company focused on a niche commercial clientele. In 2006 he joined a leading franchise system serving the insurance industry where, within four years, he received the “CEO Award” for contributions to “commercial marketing.” His Bay Area operation earned the annual “Top 100” distinction among more than 1,700 operators.


Clayton Barry sold the business in 2018 to live his passion of consulting and coaching. A teacher at heart, he has written two restoration books and has mentored numerous franchise and independent businesses. He guides management teams in creating a solid company culture, discovering and developing their unique selling proposition, and excelling at being focused on the human element, significantly how to transform their customers into clients-for-life.

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Recent Posts

Reviewing 2022 Trends in the Disaster Restoration Industry

Welcome to my annual … [Read More...] about Reviewing 2022 Trends in the Disaster Restoration Industry

Looking to the Future: Restoration Industry Predictions for 2023

A Look Ahead at What May … [Read More...] about Looking to the Future: Restoration Industry Predictions for 2023

Understanding-working-capital-with-santosh-mohanan

Understanding Working Capital – an interview with Santosh Mohanan

Why is Working Capital … [Read More...] about Understanding Working Capital – an interview with Santosh Mohanan

Predicting-2022-Disaster-Restoration-Trends

Predicting 2022 Disaster Restoration Trends

A Note from the Editor: … [Read More...] about Predicting 2022 Disaster Restoration Trends

Scorecard: Grading 2021 Restoration Industry Trend Predictions

Scorecard: Grading 2021 Restoration Industry Trend Predictions

A Note from the Editor: … [Read More...] about Scorecard: Grading 2021 Restoration Industry Trend Predictions

Zen and the Art of Restoration

Zen and the Art of Restoration

The Zen of the … [Read More...] about Zen and the Art of Restoration

5-Questions-to-ask-yourself-before-selling-your-restoration-company

5 Questions to Ask Yourself Before Selling Your Restoration Company

… [Read More...] about 5 Questions to Ask Yourself Before Selling Your Restoration Company

Fine Tuning for Peak Performance – Crawford Conference 2022 Presentation

… [Read More...] about Fine Tuning for Peak Performance – Crawford Conference 2022 Presentation

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From the Blog

  • Reviewing 2022 Trends in the Disaster Restoration Industry
  • Looking to the Future: Restoration Industry Predictions for 2023
  • Fine Tuning for Peak Performance – Crawford Conference 2022 Presentation
  • A Hearty Welcome to our new Business Development Manager!
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